This article is for online business owners and coaches who are feeling a stuck and really need some help to get things moving in the right direction.
If that sounds like you it is actually really awesome, because this article is aimed specifically at helping you to get unstuck, by providing answers to the three most common problems is see independent professionals and online business owners facing.
1 – How to generate more leads/customers into their business
2 – How to save time and start working ON their business instead of IN it
The three are strongly correlated, however today l I am going to help you out with problem 1
Why no one is engaging with your online business:
- They don’t know you or your business even exists
- They don’t know what your business is about or how it can help them when they do find you
- You don’t give them a reason to come back
Getting your first clients through the door is one of those first hurdles that any business has to overcome (that and wrestling with your website, figuring out hosting, emailing software and all that other fun techie stuff).
And then keeping that traffic flowing in (and growing too) can be just as challenging.
My best advice for growing your online business:
The answer: Keep It Simple!
You don’t need to have 100,000 followers on every social media channel. Not at all. In fact I normally advise my clients to do the following two things to start;
- Create and provide amazing value-packed content for your audience. To do this you need to make sure you have a very solid idea of who your readers are, and how you can help them, aka you need know who your dream client is, as well as how your business fits into their lives.
- Focus on building & nurturing your email list – It’s the only list or source of your readers & traffic that you own, and that you are free to access and contact whenever you want. Unlike social media & SEO which changes (and usually not for the better) all the time.
You’ll need three things:
- A killer opt-in
- An amazing follow up or nurture sequence of emails
- A high converting sleaze-free sales funnel
No idea what I am talking about? Well then book a free 30 minute call with me, and we can work through how you can start getting better results from your business and putting these things into place ASAP.